A quick guide to help counter the 5 most common misconceptions about bringing your MICE group to NYC

New York- Statue of Liberty

#1 NYC – It’s Always Too Expensive
New York- Times Square


Low peak months (Jan – Feb, Jul – Aug) are a great way to get low rates from venues and accommodations, especially if a Sunday night is included in the stay.  Q1, specifically January and February, offer some of the best values of the year, like July and August, and Shackman’s relationships with the vendors can work in your favor to reduce F&B minimums during off-season.

New York- Columbus Circle

#2 NYC  – It’s A City Destination


New York City has 14 miles of beaches:   from beauties in the Bronx, to the historical sands of Brooklyn, or even for surfing from Queens’ Rockaway Beach or Long Beach – 30 Minutes to 1hour transfer by coach or even by ferry from lower Manhattan.

For fans of the outdoors, a Glamping (urban camping) option is available.  What better way to experience New York than with the Skyline of Manhattan and Statue of Liberty as a backdrop – New York has more to offer than most think and is always worth a visit.

New York- Skyline

#3 NYC – Been There – Done That!


New York City has 5 Boroughs and most visitors only get to see Manhattan.  However, Brooklyn, Staten Island, Queens and the Bronx are home to almost 80% of New York City residents hence there is so much more to see.  For example, Williamsburg, the hip Brooklyn neighborhood draws the young and fashionable to its cool hotels, chic boutiques, trendy cafes and buzzy restaurants.  Street art brightens residential thoroughfares and repurposed factories, while the Brooklyn waterfront provides stunning views of Manhattan and seasonal venues for outdoor concerts and food markets. Dance clubs, happening bars and music halls liven up the nightlife scene.

New York- Baseball

#4 NYC – Too Much Time in Traffic Getting from Place to Place


New York has 30,000 Restaurants and is a walk-able City.  As your local partner on the ground, Shackman Associates can provide good alternatives in walking distance or within a short transfer from your hotel – minimizing the transfer time.  And, with creative ideas to enhance the ride, Shackman can make a transfer entertaining.

#5 NYC – Not Enough Large Meeting Space


New York’s Javits Center alone is just completing a $1.5 Billion project that provides a 1.2 million-square-foot expansion.  The soon-to-be-completed facility will offer 27 new loading docks, a green roof terrace and pavilion, 45,000 square feet of new meeting room space, and a 55,000-square-foot ballroom – the largest of its kind in New York.

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